Kim Skildum-Reid
Kim Skildum-Reid is Director of Power Sponsorship.
Kim Skildum-Reid is one of the Australian sponsorship industry’s most influential thought leaders. Her inspired, yet practical, approach and refreshing, irreverent style have won her legions of fans for her books, industry-leading blog, white papers, and media contributions.
Kim is co-author of #1 industry bestseller, The Sponsorship Seeker’s Toolkit, author The Ambush Marketing Toolkit and new book, The Corporate Sponsorship Toolkit (2012). Her white paper, “Last Generation Sponsorship” has been downloaded over 600,000 times, and reprinted countless times my industry magazines in eight languages (so far).
Kim provides content and commentary to business and industry media around the world, including Harvard Business Review, CNN, CNBC, Bloomberg, Marketing News (US), Marketing Africa, Marketing Russia, Sponsor Magazine (Netherlands), Brand Republic (UK), National Business Review (New Zealand), Adnews (Australia), Marketing (Australia), South China Morning Post, China Business Review, Australian Financial Review, and far too many more to list.
Kim brings her boundless energy, creativity, and expertise to blue chip consulting and training clients on six continents. These clients include Target Stores, Qantas, Dubai Government, SABMiller, ANZ Bank, QBE, Virgin Group, Singapore Government, Mazda, Research in Motion, and many more.
Kim is now based in Sydney, Australia, but grew up on the north shore of Lake Superior, just south of the Canadian border. . .